Lizzie
/ About
Hi, I'm Lizzie Liu!
I’m a product designer with 4+ years of experience in design and branding, and a digital content creator with 100k+ followers & 1M+ likes.
WORK
Mobile App Design
Web App Design
Website Design
Landing Page Design
Presentation Design
Branding Campaign Proposals
/ EXPERTISE
UI/UX Design
User Experience Design: User Research / User Journey Mapping / Information Architecture / Usability Testing
User Interface Design: Visual Design / Motion Design / Wireframing / Prototyping / Responsive Design / Design Systems
Branding & Marketing
Marketing Collateral: Designing marketing materials and campaigns that support the product’s launch and ongoing engagement, creating a seamless experience from discovery to use
Brand Strategy Integration: Ensuring consistency of the user experience and brand message across all touchpoints, including web, mobile, social media, and other marketing channels
Project & Brand Management
Agile Project Management: Applying agile methodologies to manage design and marketing projects efficiently, ensuring timely delivery and iterative improvements
Brand Advocacy: Acting as a brand advocate within the product team, ensuring that all design decisions reflect and enhance the brand’s values and mission
Analytical + Creative Problem-Solving
Data-Driven Design: Utilizing analytics and user feedback to inform design decisions and brand strategies, ensuring they are effective and impactful
Creative Innovation: Leveraging creative thinking to develop innovative solutions that address user needs while differentiating the product in the market